Telecom package prices could face closer regulatory scrutiny if the Pakistan Telecommunication Authority (PTA) gets the proposed power to regularly review and redefine relevant telecom markets.
PTA has suggested some changes in telecom rules as part of the draft Telecommunication Competition Rules, 2026, prepared by the Ministry of Information Technology and Telecommunication.
PTA has proposed adding a provision that would allow relevant telecom markets to be reviewed periodically for regulatory oversight.
Under the proposed mechanism, the authority could redefine a telecom market when changes in market conditions or industry trends make it necessary. This could allow PTA to reassess how companies compete and how services are categorized as the telecom sector changes.
The draft rules define a relevant telecom market as a product, service or geographic market identified by PTA for assessing competition.
While determining these markets, PTA may consider several factors, including consumer demand, availability of alternative services, supply-side substitution, pricing behavior and technological developments.
The authority may also look at the geographic scope of competition, barriers to entry and expansion, network effects and access conditions.
This means changes in telecom pricing patterns could become one of the factors considered when PTA reviews the competitive conditions of a particular market.
The periodic review mechanism would allow PTA to reassess telecom markets as technology, services, pricing patterns and competitive conditions change.
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