Jubilee Life Insurance, Pakistan’s largest private sector insurer, has partnered with Unikrew Solutions to implement a Multi-Biometric Verification System (MBVS)-compliant digital insurance onboarding solution, strengthening secure digital identity verification and enabling biometric-based customer onboarding. The collaboration brings together Jubilee Life’s focus on digital transformation and customer experience with Unikrew Solutions’ expertise in digital identity and biometric technologies.
Through the partnership, Jubilee Life will leverage NADRA’s MBVS compliance standards, with the solution incorporating camera-based fingerprint acquisition and facial biometric verification for remote identity verification. The initiative is designed to strengthen identity assurance, reduce reliance on manual verification and make the insurance onboarding journey more seamless, secure and accessible.
The partnership also reflects the growing role of digital identity infrastructure across Pakistan’s financial services ecosystem. For the insurance sector, biometric verification can support secure customer onboarding while helping organisations meet evolving compliance requirements and deliver services through increasingly digital customer journeys. The initiative forms part of Jubilee Life’s broader digital transformation efforts focused on improving customer accessibility, operational efficiency and service delivery.
Commenting on the development, Mr. Javed Ahmed, MD & CEO, Jubilee Life Insurance, said, “Digital transformation is reshaping how customers’ access and experience financial services, and insurance is no exception. Our collaboration with Unikrew Solutions enables us to strengthen the digital onboarding journey through secure and compliant biometric verification, while making the process more seamless and accessible for our customers. At Jubilee Life Insurance, we remain focused on using technology and digitization to build greater trust, improve convenience, and deliver a more connected customer experience.”
Mr. Muhammad Naveed Sharif, CEO Unikrew Solutions, also noted that, “We are pleased to collaborate with Jubilee Life Insurance to enable MBVS-compliant digital insurance onboarding. This collaboration strengthens secure and seamless customer onboarding while advancing digital trust and regulatory compliance in Pakistan’s insurance sector.”
The partnership marks a further step in the digital transformation of insurance services in Pakistan, supporting secure and compliant digital customer journeys while reflecting the growing role of biometric identity verification across the country’s financial services sector.
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